(Published in the Millennium post in the issue of 13 november 2015, http://millenniumpost.in/NewsContent.aspx?NID=166146 )
Delhi and then in Bihar, election results have thrown the biggest challenge to the BJP since Modi became its driving force. The high-energy election campaign that worked for Amit Shah and Modi in recent times, failed to yield similar results in Delhi and Bihar. Modi is however, known for converting challenges into opportunities; infusing hopes during adverse circumstances; transforming despair and despondency into hope; injecting energy into dejected admirers; turning adversaries into admirers and successfully reversing the opposition strategies into his own advantage. I am sure, his admirers including me are feeling dejected at Bihar Election results, but not him.
Delhi and then in Bihar, election results have thrown the biggest challenge to the BJP since Modi became its driving force. The high-energy election campaign that worked for Amit Shah and Modi in recent times, failed to yield similar results in Delhi and Bihar. Modi is however, known for converting challenges into opportunities; infusing hopes during adverse circumstances; transforming despair and despondency into hope; injecting energy into dejected admirers; turning adversaries into admirers and successfully reversing the opposition strategies into his own advantage. I am sure, his admirers including me are feeling dejected at Bihar Election results, but not him.
Statistically speaking, the strategy of Shah and Modi has worked
even during these elections very well in retaining the loyal voters with them.
They have been successfully maintaining the vote-shares despite going through
these trying circumstances. The extreme ‘intolerant’ opposition of BJP and especially
Modi, has provided enough reasons to keep BJP supporters on their edges,
completely alert and active. Due to all this, votes in favour of BJP could
never decrease any significantly even in these landslide and one-sided results.
This is also the reason that even in these elections, feedback received by
the leaders were identical to those when BJP reported landslide victories.
So, where have they gone wrong?
There are more than many
theories on offer even within BJP. RSS trying to cut Modi to his size; Advani
supporters engineering these debacles; Modi’s diminishing popularity or his
supporters getting disillusioned – but none of these would be able to explain how
he has been able to retain the voters with him. These results, not
surprisingly, give an opportunity to certain elements within BJP, to vent out their
frustrations even on those issues that only remotely be considered as one of
the reasons for the loss. Besides this, BJP has been ‘fortunate’ enough that
even their adversaries do not shy away from advising Modi to ‘correct’ himself.
After all they must have never gone through such a fear of extinction as they
would have felt this time whenever this government displayed any success
potentials.
In my analysis, more than the problems within, in fact BJP
lost these elections only because their aggressive style of campaigning forced
its opposition to unite and huddle. BJP must realize that in the present
circumstances, they are bound to lose against a united opposition. Statistically,
if votes were shared between AAP and Congress in Delhi elections or if Nitish
and Lalu were not united in Bihar, BJP would have swept these elections with
the existing share of votes. In fact one of the prime reasons of the success of
Modi in the general elections 2014 has been that his opposition never believed
that Modi would ever be able to cross the mark. Statistically it can never be
denied that in 2014 elections, historically, BJP got the highest number of
seats with smallest percentage share of votes only because the opposition never
felt any reason to get united. Even in Gujarat, only in the last assembly
elections, BJP was in a position of taking on a united opposition.
Now, to turn the tide in their favour, BJP needs to convince
their voters that they can deliver on their promises. Once the voters are
convinced, only then as per the Gujarat model, even a united opposition would
fail to make any impact. Till then, instead of following the recent short-term
impact style campaigns, BJP needs to work on twin long term strategies.
Firstly, they must direct their aggression to display enough examples and hints
that they would be able to deliver on their promises and secondly they must try
to identify potential local leaders having clean images and help them build
their images on issues of common interest following a long term plan. A loss in Bihar has saved BJP from raising the expectations of the voters further that would have burdened the leadership unnecessarily. And just
as Modi had controlled the lunatic elements present on his side during his
Gujarat tenure, he must stop everyone from interacting with media who would
keep him engaged in explanations and other damage control exercises and would
derail him from his single and winning plank of development.
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